As summer is upon us, we look forward to baseball games and barbeques and working through our product enhancement projects in anxious anticipation of the days ahead…and so the story of the 2009 eOriginal product roadmap continues….
This year, we are looking to improve a few of our internal processes to better enable quality support and quick product delivery. Our efforts will offer our current and future customers shorter implementation cycles and greater product capability and flexibility.
Early releases this year have already:
Introduced an out-of-the-box signing experience, eOriginal SmartSign® Web, making custom-branded eSignature solutions available without IT resource involvement.
Enabled signed packages to be prepared, reviewed, signed, and managed through a zero-footprint, zero-implementation web service. Simply upload your documents and configure your signing scenario and you are on your way to having completely and accurately signed documents as quickly as your signers can access them.
Refreshed the Command Center™ user experience, providing improved ease-of-use and greater flexibility in transaction and document management.
Improved searching capabilities, in-line document access, and the ability to act upon multiple transactions or documents with a single action. This allows document managers to more readily identify and maintain the contents of their secure repository.
Among our targeted efforts for the remainder of the year are:
Continuing our refresh of the Command CenterTM user experience, providing improved ease-of-use and greater flexibility in transaction and document management.
Enhancing our out-of-the-box signing experience, simplifying the package creation and offering new package management capabilities.
Improving our PDF-processing abilities, offering enhanced electronic signature capabilities and providing support for new PDF features and specifications.
Introducing a complete set of web services, enabling rapid integration of full eCore feature-set capabilities and simplifying integrated application deployments.
Streamlining our internal processing, improving performance and facilitating our ability to rapidly deliver feature enhancements.
Leveraging new infrastructure technologies, allowing our customers to take advantage of capabilities offered by the newer infrastructure versions.
‘Simplify, simplify, simplify!’ is our motto for 2009. Everyone is looking to do more with less. Our goal is to deliver our eCore®, eCore® On Demand, and eOriginal SmartSign® Web products as tools that will enable you to do so. Whether you are new to electronic signing or a seasoned veteran, eOriginal® aims to make, and keep, your path to electronic signing success simple.
Every business depends on customer satisfaction and loyalty. Both are impacted by internal processes, which are key metrics for any organization. In today’s business climate, the need has arisen to review current processes and match them against the evolving world of technology. Businesses constantly monitor customer perceptions through surveys, sales force feedback and other methods. They do this to measure and gauge how well the overall customer experience is faring in comparison to their business model and daily work efforts. Additionally, they use this as a tool to identify and enhance processes that may be causing lower ratings of customer satisfaction and a decrease in product/service loyalty. Once road-blocks are identified, they’re normally analyzed and improved upon based on the data that had been gathered from customer surveys and feedback. Unfortunately, there are times when even the most dynamic survey or well-trained sales professional will not gain the input needed to improve a process that is under-the-radar, such as the final step in the overall customer experience.
The signing of an agreement or document to close the sale is such a common practice that it is rarely within the sites of customer feedback. With electronic signing now rising in popularity, such customer satisfaction measurements are being affected by this process without companies realizing how it is impacting them. For example:
Company “A” began using electronic signatures for its customers last year. Prior to this, their customer surveys had reflected a 75% overall customer satisfaction rating. After implementing an electronic signing process, the next survey showed a rating of over 88% satisfied customers. Prior results only showed an average increase of 3-5%. There were no other changes within the organization. They simply added electronic signatures.
Company “B” still uses a paper signing process for its customers. Their customer satisfaction survey results came in at 76% during the last survey. Now they project a lower rating of 70%. This is happening even when their prices are lower, the products are more readily available (no waiting), and the company has streamlined other internal functions to offer more customer support and faster assistance. What happened?
Matching current processes with available technology is why company “A” has a higher customer satisfaction measurement. They looked ahead, researched available resources that would lower costs and improve processes and ultimately made the decision to implement electronic signatures. Company “B” is still not aware that this option is available to them, yet their customers are.
The last step in gaining a customer is getting their signature. Making it a simple, effective and secure process is what today’s consumer is looking for. They have identity theft concerns, time restrictions, and want that product or service you’re offering immediately. If there are delays or insecurities, there is a good chance they will move on and find another company that can provide them with the confidence they need and the product/service they want. That’s why using electronic signatures will increase your level of customer satisfaction within your business. They are no longer worried that important personal information may be compromised; they’ve spent very little time with the signing of documents, and they have the product/service they need almost instantaneously. If your company sounds like “Company B”, become an “A” company through the use of electronic signing. If “Company A” sounds like your business, then congratulations. You’ve increased customer satisfaction by matching your current processes with today’s technology…electronic signatures.
Using an electronic signature process results in a “greener” company…in more ways than one. From an environmental perspective, paper has been eliminated and mailings are reduced. There are less resources being consumed, yet more contracts are being signed. That’s the other “green”. Sales reps close deals faster, and customers will use your products and/or services much quicker. Repeat orders come in rapidly, which means your company is moving products faster and your customer satisfaction levels are higher. All of this happens because of the efficiencies gained through the use of electronic signing.
Besides the benefits listed here, upgrading your paper process to an electronic one also adds more flexibility and cash flow into your existing infrastructure. Resources and funds are now able to be allocated towards something other than filing, maintaining or storing documents. And, because of the increase in productivity most businesses find themselves able to move ahead in directions they thought would have been years away while using a paper process. Faster contract close times, a lighter environmental footprint and more satisfied customers are the benefits you can look forward to when adding electronic signatures. Actually, using an electronic signing process may make your competition turn green…with envy, if they are still using paper to close deals.
I recently had the opportunity to sit down with Allan Levine, Chief Operating Officer of Madison Capital, LLC www.madisoncapital.com and discuss the overall impact of implementing eOriginal’s electronic signature solution. Allan has been in the leasing business for over 35 years (I know! …I thought he was only 40 too) and has seen many technology products come and go… from the hand held calculator to electronic signatures. He made the decision to deploy electronic signatures at Madison Capital over a year ago and has seen much success as a direct result. Take a look at this short video clip of my interview with Allan and his take on the benefits Madison Capital has reaped from an ROI perspective through to improvements to their overall process.
Stay tuned for more segments of this interview in the coming weeks… you can also watch this electronic signature video directly on YouTube: http://www.youtube.com/watch?v=06spg2netDM
Within the electronic signature solutions industry, there is a great focus on the core benefits of implementing electronic signatures, including reducing costs, closing deals quicker, or eliminating signing errors. The common thread in all of these benefits is the greatest attribute associated with introducing electronic signatures into your current business processes…the ability to go paperless.
Eliminating paper from your business process instantaneously allows your organization to make an immediate, positive impact on the environment. By managing your documents online you can eliminate your company’s dependency on printing, shipping and physically storing your signed documents while reducing paper waste, air pollution, and deforestation. As an added bonus to the tremendous environmental impact, your company will also save money in many ways:
·Unnecessary printing wastes paper. Imagine the amount of money your company can save in printing supplies alone;
·Shipping your documents is also a major contributor to pollution. CO2 emissions released by trucks, planes, and vans used to transport your documents will be greatly reduced by allowing your clients to go online to sign your documents; and
·Physically storing your documents costs your company money and resources. By digitally storing your documents your company can save money on everything from storage space to filing cabinets.
We understand that transferring to a completely paperless office does take effort on everyone’s part and the environment benefits associated with eliminating or reducing your paper usage are obvious.What is often less obvious is the money your company can and will save. Whether you want to help sustain our environment or sustain your business going paperless can help you accomplish both challenges.
We here at eOriginal would like to welcome everyone to our newly created blog, ever so cleverly titled eOriginal blog. Creating this blog is just one of the many new developments taking place at eOriginal. Since we are constantly updating and improving our product features and functionality, we thought what better way would there be than to create a blog to keep everyone up to date on what’s going on inside the Warehouse at Camden Yards (eOriginal’s HQ).
Our aim with this our blog is to not only inform our readers but to also educate individuals and companies on how to get the most out of their electronic signature solution. We want to provide our readers with the best tips, tools and advice so they can maximize their ROI, increase profits, and do so by leveraging their electronic signature software by the most efficient means possible.
We have great people here with an abundance of experience, whose backgrounds range across all spectrums of business, technical, and legal affairs. Each member of our team will bring something a little different to the table sharing their expertise so our readers will have the best resources at hand.
Also, we are very open to suggestions and comments so if there is anything you would like us to comment or write about please let us know and we’ll be happy to share our thoughts.
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